Creative Commons Image by Vitor Antunes via Flickr

Editors’ Choice: As If, or, Using Media Archaeology to Reimagine Past, Present, and Future

Below is an interview Jay Kirby conducted with me that’s been published in a special section, titled “Media Genealogy” and edited by Jeremy Packer and Alex Monea, of the International Journal of Communication 10 (2016). I’m grateful to Jay, Jeremy and Alex for all they work they did to put this issue together.

Abstract: Jay Kirby, PhD student in the Communication, Rhetoric, and Digital Media program at North Carolina State University, conducted this interview with Associate Professor Lori Emerson to focus on her research about how interfaces and the material aspects of media devices affect our uses and relationships with those devices. Emerson, who runs the University of Colorado’s Media Archaeology Lab, explains how we can look at older technology that never became an economic success to imagine what could have been and reimagine what is and what could be. In the Media Archaeology Lab, Emerson collects still-functioning media artifacts to demonstrate these different possibilities. In this interview, Emerson draws on examples from digital computer interfaces, word processors, and other older media to show how their material aspects are bound up in cultural, commercial, and political apparatuses. By bringing these issues to light, Emerson shows how a critical eye toward our media can have far reaching implications.

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